Did no one look at this and question the graphic treatment of the name of the restaurant? Or maybe they did tit.... oops - typo... IT on purpose to attract a certain, um, segment of the population?
LESSON FOR MARKETERS
I have always encouraged clients to show new marketing materials (or digital marketing assets) to anyone - even friends and family - just to make sure nothing stands out in a detrimental or embarrassing way. It costs nothing and you never know what you missed!
Did you see it right away? Or am I the one with the dirty mind?
This blog is written by Glenn Cressman, Share Of Marketing's founder and Chief Share Builder (bio). It covers all things marketing. Feel free to comment!
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